UK Market & Shopper Insight Lead NEW

Hounslow, London
Robert Half

UK Market & Shopper Insights Lead – Chiswick – Hybrid – 6 months – up to £420/day

Are you passionate about turning data into insight that drives commercial growth?

We’re looking for an ambitious and commercially minded UK Market & Shopper Insights Lead to join a high-performing, forward-thinking Insights & Analytics team within a leading global FMCG business.

This is an exciting opportunity to take ownership of market performance insights across Northern Europe, helping shape business strategy and influence key commercial decisions. You’ll play a pivotal role in transforming complex consumer, shopper and retail data into clear, actionable recommendations that improve competitiveness and unlock growth opportunities.

With a strong focus on innovation, you’ll also have the opportunity to contribute to the development of AI-driven insight tools, helping revolutionise how data is accessed, interpreted and used across the business.

Key Details:

• Job Title: UK Market & Shopper Insights Lead
• Pay: £400 – £420/day PAYE + holiday pay
• Location: Chiswick
• Working Pattern: Hybrid – full-time or part-time (4 days) available
• Contract length: 6 months
• Start date: Early December

Responsibilities:

• Market Performance & Reporting: Lead the delivery of monthly executive-level market share reporting across Northern Europe, with direct responsibility for UK consumer category reporting.
• Insight & Innovation: Continuously evolve reporting processes, moving beyond presenting data to delivering meaningful insights and actionable recommendations.
• Data & Analytics: Work with large, complex datasets from sources including Circana, Worldpanel and Kantar to identify trends, opportunities and areas for improvement.
• AI & Digital Transformation: Play a key role in developing an innovative AI-driven tool that brings together multiple data sources, enabling teams to access performance diagnostics through a self-service platform.
• Agency Management: Act as the key day-to-day contact for external data agencies, building strong relationships and ensuring the quality and effectiveness of market intelligence.
• Shopper Insights: Lead and coordinate shopper insight activity across Northern Europe, working closely with local and global teams to influence category and commercial strategies.
• Stakeholder Engagement: Partner with teams across Sales, Marketing, Finance and Operations, translating complex analysis into compelling stories that influence decision-making.
• Capability Development: Develop and deliver training programmes to help teams understand, interpret and confidently use external market data.
• Strategic Influence: Challenge conventional thinking, identify opportunities and influence senior stakeholders through clear, commercially focused insights.

Requirements:

• Significant experience working with syndicated market and consumer datasets, including Circana, Nielsen, Kantar, Worldpanel or similar.
• Strong data management skills, with the ability to manipulate, combine, clean and interrogate large, complex datasets.
• Experience using data visualisation and reporting tools, particularly Power BI.
• A proven track record of translating market performance data into meaningful commercial insights and recommendations.
• Experience delivering shopper insight projects and applying findings to wider Sales, Category Management and Marketing strategies.
• Exceptional storytelling and presentation skills, with the ability to make complex information simple, engaging and actionable.
• Confidence influencing and challenging senior stakeholders, using data and insight to shape business decisions.
• Strong relationship-building skills, with experience working across multiple teams, functions and external agencies within a matrix organisation.
• A proactive, growth-focused mindset, with a genuine passion for innovation, technology and the evolving world of data and insights.

Robert Half Ltd acts as an employment business for temporary positions and an employment agency for permanent positions. Robert Half is committed to diversity, equity and inclusion. Suitable candidates with equivalent qualifications and more or less experience can apply. Rates of pay and salary ranges are dependent upon your experience, qualifications and training. If you wish to apply, please read our Privacy Notice describing how we may process, disclose and store your personal data: